Wednesday, 19 September 2012

Jay-Z and Beyonce toast Obama with Ace of Spades


In a move befitting for hip-hop royalty, dynamic duo Jay-Z and Beyonce hosted a $40,000-a-ticket fundraiser for Barack Obama last night featuring a 350-bottle Armand de Brignac Champagne tower, as reported on db.com. Designed by Jeffrey Beers, the bespoke tower, composed of 350 bottles of Armand de Brignac Brut Gold NV, took centre stage at the glitzy event at Jay-Z’s 40/40 Club in New York.

“Floor-to-ceiling gold bottles fill the entire space. It’s beautiful, breathtaking. It’s the first thing you see when you walk in,” a spokesperson for the club told The New York Post. According to The New York Times, Obama kicked off the intimate dinner for 100 guests by thanking Beyonce and Jay-Z for their friendship. He went on to say that he felt a sense of kinship with Jay-Z because, “we both have daughters and our wives are more popular than we are.”

Beyonce’s speech was short and sweet: “I can’t tell you how proud we are to host tonight’s event with President Obama. We believe in his vision,” she said as she introduced the US president. The White House, which meticulously controls Obama’s image, is not expected to release any photos from the dinner. Before the event, Obama made an appearance on the Late Show with David Letterman.

Jay-Z’s relationship with Armand de Brignac, produced by Champagne Cattier, stretches back to the Champagne’s launch in 2006, when bottles of it appeared in his music video for the single Show Me What You Got.

The fizz, a favourite of rappers such as Kanye West and Drake, is facing a false-advertising lawsuit from Krug and Dom Pérignon owners LVMH over claims that it is “rated the number one Champagne in the world,” which LVMH believes is “intentionally misleading consumers.”

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