Vinderpants: underwear for wine launches in US

Tired of going bare bottle? Fear not – Seattle-based novelty gift dealer Archie McPhee has launched the world’s first underwear for wine: Vinderpants. Made from 95% cotton and 5% spandex, the US$9 tighty-whities fit snugly over most 75cl wine and Champagne bottles.

As reported on db.com, utility for the wine sleeve is minimal, but founder Mark Pahlow is plugging them as a novelty gift for wine enthusiasts with a sense of humour. “Vinderpants are great for dinner parties and blind tastings,” said Pahlow, who suggests they make “an ideal covering for a bottle of Two Buck Chuck.”

Vinderpants have gone on sale on the Archie McPhee website alongside a faux infomercial that runs with the tag line: “Tired of going bare bottle?” Founded in 1983 by Mark Pahlow, Archie McPhee sells an array of quirky products, from bacon-scented air freshener and cupcake toothpaste to absinthe soap. Move over Calvin Klein, it's all about Calvin Wine...