Bond boosts Bollinger sales in Asia

Champagne Bollinger’s connection to the James Bond films is helping boost sales of the brand in Asia. “They go crazy for Bond in Asia, which is really helping with brand recognition and giving our sales a boost,” Bollinger president Jérôme Philipon told the drinks business.

“I didn’t appreciate how powerful the Bond brand was for Bollinger in Asia until I saw it. There’s so much hype surrounding the new film Sky Fall out there already," Philipon added. Bollinger has collaborated with the Broccoli family – owners and producers of the James Bond films – for 37 years, in the longest standing relationship between a film series and a brand.

“They originally came to us as they wanted to feature the most British of Champagnes in the film, and we have a big connection to the UK, being the first Champagne to be given the Royal Warrant,” Philipon said. He revealed the brand “hadn’t paid a penny” for it to be featured in the Bond films, but was lucky enough to have an incredibly strong relationship with the Broccoli family.

Having appeared in Casino Royale, Philipon confirmed that Bordeaux Premeir Grand Cru Classé Château Angélus will not be appearing in the forthcoming film. “We had the meeting last week of all the brands involved in the film and Angélus owner Hubert de Boüard was not present,” he said, admitting he is keen to do more with the Bond association due to its positive impact on the brand.

“We’ve got a couple of limited edition Bond-branded bottlings that we’re going to launch in October to coincide with the Sky Fall premier, but I’m sworn to secrecy on the details at the moment,” he said. Directed by Sam Mendez, Sky Fall will have its world premiere in London on 26 October. In addition to Daniel Craig in the role of Bond, it also stars Javier Bardem, Ralph Fiennes, Dame Judy Dench and Helen McCrory.

Outside of Bond, Bollinger is keen to step up its presence as the pouring Champagne at other movie premieres, and will be working with premieres in London, Shanghai, Hong Kong, Australia, New Zealand and the Middle East in the coming year. The house is also nurturing a number of grape varieties permitted in Champagne that have been abandoned. An experimental plot adjacent to the prestigious Terre Chaud Vieilles Vignes vineyard in Ay is planted with Savagnin, Pinot Gris, Pinot Blanc, Petit Meslier, Gamay, Arbanne and Pinot Teinturier.

“I’m really proud of what we’re doing with these plantings. We want to make the most of our terroir and experiment with all the different grapes and see what works,” Mentzendorff’s marketing and wine director Elizabeth Ferguson said, adding, “These varieties were rejected and abandoned in the Champagne region over time, but with the threat of global warming, the high acid varieties might become a vital component in the blend in the coming years.”

Croatian wine to crack global market

Croatian wine has “risen phoenix-like from the ashes” and is set to make a big impact on the international wine market, according to one of the country’s top producers. “The quality of Croatian wine has improved dramatically over the past few years and we’re witnessing the rebirth of the country’s wine tradition at the moment,” Mladen Rozanic of Istria-based winery Roxanich told the drinks business.

“We’ve got a big wine culture that people don’t know about, but they’re starting to catch on,” Rozanic added, predicting a bright future for Croatian wine in the international market. Croatian wines have something different to offer. They’ve got an attractive Mediterranean character,” he said, citing white variety Malvazija Istarska, Borgonja – a descendent of Gamay brought to Croatia by Napoleonic soldiers in the early 19th century, and red grape Teran as the top three indigenous varieties of Istria to watch.

With around 33,000 hectares under vine, Croatia plans to crack the global export market when it enters the European Union next year. It currently exports only 5% of its annual production of 60m litres. Releasing his first commercial vintage in 2008, Rozanic is enjoying experimenting with different grape varieties. His Ines in White 2008 is a blend of seven different white grapes: Pinot Gris, Sauvignon Blanc, Riesling, Pinot Blanc, Vermentino, Prosecco and Tocai Friulano.

“I planted test rows of each of the seven varieties just to see how they performed in our terroir. Sauvignon Blanc, Pinot Gris and Pinot Blanc have adapted best to the climate and soil,” he revealed. Rozanic is passionate about ageing his wines for as long as possible in barrel before releasing them onto the market. His whites are aged for three years in 3-year-old French oak, and his reds four years. “Ideally, I’d like to age my reds for seven years before releasing them onto the market – five years in barrel and two in bottle,” he said.

Passionate about small-scale production, all of Rozanic’s wines are made naturally, with only a small amount of sulphites added. “I like the purity and honesty of natural wines. Wine is one of the oldest traditions of human civilization and it deserves respectful treatment,” he said, adding, “I believe in letting the terroir speak, but I also like to see a winemaker’s signature in his wines. I like to be present in my wines.”

Invivo dinner at The Fulham Wine Rooms

Proving that small can indeed be beautiful are Rob Cameron and Tim Lightbourne of Invivo Wines, a boutique New Zealand winery founded by the entrepreneurial pair in 2007. Making wine from both Marlborough and Central Otago, Invivo released its first wine in 2008 and has built up its range to five wines: a Sauvignon Blanc, Pinot Noir, Pinot Gris, Rosé and a low alcohol Sauvignon Blanc called Bella, known as "skinny Sav", which is proving incredibly popular with health-conscious women, leading the boys to triple production.

While in town last month, winemaker Rob Cameron (left) showed off his quintet at The Fulham Wine Rooms at a dinner organised by Jimmy Smith of the West London Wine School. Having worked stints in Slovenia, Cyrpus and Moldova, Cameron is happy to be back in his homeland, with business partner Lightbourne – who counts L'Oreal among his previous employers – looking after the marketing.

Conscious of the importance a label can have on a global brand, the pair struck upon a dynamic design; a white eight-point star set against a black background created by New Zealand fashion house Zambesi. But with so many wineries out there, what makes Invivo different? “Hands on marketing, hands on winemaking and a strong belief in the quality of our wine,” enthuses Lightbourne. “We don’t just send a container of product to our export market, we send ourselves as well."

Ensconced in The Fulham Wine Rooms' private dining room, Cameron kicked off with 2011 Bella Sauvignon Blanc, which I was curious to try. The nose displayed all the typical Kiwi Sauvignon aromas you'd expect, from blackcurrant leaf to freshly cut grass, pineapple and passion fruit, while the palate offered mouth-watering acidity and surprising body and punch for a 9% abv wine. Having been charmed by Bella, we moved on to the 2011 Pinot Gris produced in Marlborough. The feminine nose showed exotic aromas of quince, fig, lychee and poached pear, while the unctuous palate offered both texture and clean acidity. To match, we enjoyed an autumnal tartine of aubergine and mushrooms in an earthy, creamy sauce.

For the main event, we moved on to the estate's signature wine, the 2011 Marlborough Sauvignon Blanc, releasing the inner philosopher in Cameron: "With our Sauvignon Blanc, it's about creating a moment in time in the vineyard." More fragrant than Bella, it had a zingy nose of cut grass, tropical fruit and freshly squeezed lime. Bright and alive, the palate was deceptively powerful, with impressive concentration and lift from the vibrant acidity and herbal notes, which proved a great pairing for the accompanying fillet of cod in a zesty sauce vierge – a virgin sauce made from olive oil, lemon juice and chopped tomato.

Up next was 2010 Sophie's Rosé, named after the founder of Zambesi. A pretty salmon pink, the fresh, summery wine burst with strawberries, raspberries, redcurrants and watermelon. A charming picnic wine, it proved a perfect pair for our pineapple pud. Saving the best till last, Cameron cracked open his 2009 Central Otago Pinot Noir to enjoy with the cheese. By far my favourite wine of the night, its deep ruby colour revealed a meaty nose of forest floor, red berry, smoky bacon and herbal aromas, while the soft, perfumed palate of bright red cherries almost longingly recalled a beautiful Burgundy. Was he aiming for a Burgundian style? "All New World winemakers that make Pinot Noir are aspiring to the heights of great Burgundy," Cameron admits.

Wine aside, both Cameron and Lightbourne take a great interest in art, sponsoring and setting up an Invivo bar at the 2011 Venice Biennale, and nurturing homegrown creative talent, including musicians, fashion designers and their latest discovery; a group of graffiti artists, TMD Crew, at the forefront of the global graffiti scene. Could this mean a daring new label for Invivo's next release? Watch this space...

Kevin Judd, Greywacke

Wine and the City catches up with Kevin Judd, former chief winemaker of Cloudy Bay, at the Liberty tasting at The Oval cricket ground, to talk about his decision to leave Cloudy Bay after 25 years, his Greywacke project, and why New Zealand needs to make less Sauvignon Blanc.